Revealing the Unique Power to Grow Your Business
Whether you are a new business or well-established, writing up your marketing plan makes all the difference.
Wow your Audience with Great Design and Personalization
In a world saturated with brands vying for attention there are two secrets that set the game-changers apart: unique design and personalization.
Innovative Personalization: Strong Customer Connections
At Lawton we understand the pivotal role that personalized marketing plays in nurturing and strengthening your customer connections.
Introducing the Cutting-Edge HP 15K Digital Press at Lawton: Setting a New Standard in Excellence
Lawton, a leading provider of creative print solutions, is thrilled to announce the installation of the state-of-the-art HP 15K Digital Press.
Closing the Loop: Sales Follow-Up to Maximize Campaign Success
Sales follow up after a direct mail campaign maximizes the campaign’s effectiveness and increases the chances of converting leads into customers. The following nine steps are best practices for salespeople to use to take full advantage of any marketing campaign. 1 - Plan your follow-up strategy. Before launching your direct mail campaign, create a comprehensive follow-up plan. If Marketing [...]
Align Sales and Marketing in Seven Simple Steps
Companies that align Sales and Marketing teams achieve 24% faster growth rates and 27% faster profit growth. Take these seven steps to align these efforts.
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