The Power of Connection: Why It Pays to Work with Deeply Ingrained Companies
In today’s fast-moving business landscape, it’s easy to get swept up in the latest trends as use them as business strategy. But behind every successful deal, strong partnership, or seamless event is something less flashy, but far more powerful: connection.
Not just the kind made at a networking mixer or via a LinkedIn request — but the deep, earned connections that come from years of doing excellent work, showing up, and building trust in the community. When you work with a company that’s well-connected and community-oriented, you’re not just hiring a vendor — you’re tapping into a network of reliability, reputation, and results.
Experience That Translates to Confidence
Companies that have been around for years have seen it all — the market ups and downs, the last-minute pivots, the changing customer demands. This depth of experience means they don’t just “get the job done.” They anticipate needs, avoid common pitfalls, and often bring ideas you hadn’t even thought of.
A long-standing company has built processes, relationships, and resources that newer businesses simply haven’t had time to develop. That makes them a steady hand when you need it most.
Relationships That Open Doors
A well-connected company doesn’t just have clients — it has partners, referral networks, and community influence. That means when you work with them, you’re not just getting their service — you’re getting access to who they know and what they know.
Need a great local designer for a rush job? They’ve got a guy. Need a referral for a dream client? Their referral will hold merit. Need an event catered at the last minute? They may have helped that caterer get their first big gig. That kind of connectivity can’t be Googled — it’s earned.
Rooted in Community = Rooted in Values
A company with deep community ties doesn’t disappear after the invoice is paid. They show up at local events. They support other businesses. They sponsor youth teams and volunteer time. Why does that matter?
Because when a company is invested in its community, it’s also invested in reputation, relationships, and long-term success — not just fast profits. That usually means better service, more accountability, and a genuine desire to do right by you.
Wisdom Money Can’t Buy
There’s no replacement for time in the trenches. Well-rooted businesses have learned through trial and error, adapted through adversity, and grown stronger because of it. That hard-earned wisdom means they can guide you with insight and clarity — not guesswork.
Employee Experience Drives Business Results
A 2022 survey by Gallup showed that companies prioritizing employee experience saw a 17% improvement in productivity, a 41% decrease in absenteeism, and a 21% increase in profitability. That translates to people who not only love what they’re doing, they know what they’re doing.
Cuts static on paper as it goes through the machines.
They’ve seen what works (and what doesn’t), and they’re often the first to spot an opportunity or issue because they’ve been there before. They know the tricks of the trade that come from years of working. A silly example of this, walking through our production facility you might see decorative garland tinsel on our equipment. No, it’s not a leftover from a party in the press room. It’s a trick to keep static down so the sheets feed through the machine better. It saves paper, it saves waste, it saves time, and it results in a better output overall. These types of tricks come from years of experience. IYKYK.
Choose Connection Over Convenience
In a world full of quick clicks and endless options, it might be tempting to go with the cheapest quote or the flashiest website. But if you’re looking for lasting value, peace of mind, and the kind of results that only come from real relationships, choose companies that are known, trusted, and rooted in connection.
Because in business, it’s not just what you know or who you know, but who will show up when it counts.
Working with a company that’s well-established in its craft and community brings a level of trust, stability, and care that’s hard to replicate. Lawton Printing is a fourth-generation, family-owned commercial printing company that’s been delivering on that promise for more than eight decades. With a legacy built on quality, relationships, and a commitment to doing things the right way, Lawton isn’t just a vendor — we’re a partner you can count on, generation after generation. Connect with us today!
